Hobby Answer
AI VISIBILITY FOR HOBBY BRANDS

When hobbyists
ask what to buy,
be the answer.

Your next customer may not start on Google. They may ask ChatGPT which kit, paint, tool, or starter set to buy. Hobby Answer shows whether your brand appears, which competitor gets named instead, and what to fix next.

Get My AI Visibility Snapshot See the Scoreboard →
SCANNED ACROSS
ChatGPTGeminiPerplexityClaudeGoogle AI
A real hobby workbench with miniature paints, terrain tools, product shelves, packaging boxes, and a laptop dashboard
BUYER ASKS CHATGPT
"What's the best beginner airbrush kit?"
BUYER ASKS GEMINI
"Best rust effect paint for minis?"
AI ANSWER
"For beginners I'd recommend the RivalCo Starter — it's the most cited and widely praised…"
Your brand wasn't mentioned
VISIBILITY SCORE
31 / 100
01 — THE SHIFT

The new shelf is
the answer.

AI search does not just show links. It compares, summarizes, and recommends. If your product is missing from the answer, the buyer may never know you were an option.

LIVE: the missing answer
🕳️
Invisible when buyers ask
The recommendation happens, and your name never comes up.
🏆
Competitors named instead
AI confidently sends your customer to someone else's checkout.
🧾
No citations to your site
Nothing on your pages is source-worthy enough to be quoted.
02 — THE PROOF

AI search isn't a future behavior.
It's already here.

900M+
weekly ChatGPT users
SOURCE: OpenAI
2.5B+
monthly Google AI Overview users
SOURCE: Google
49%
of U.S. adults use AI chatbots
PEW RESEARCH CENTER
42%
use chatbots to search for information
PEW RESEARCH CENTER
60%
read AI summaries in search results
PEW RESEARCH CENTER
8% vs. 15%
click rate on traditional results, with vs. without an AI summary
PEW RESEARCH CENTER
Among AI shoppers, AI is now the second most influential shopping source — right after search engines.
SOURCE: IAB
03 — THE SCOREBOARD

See who AI recommends, why they win, and what to fix.

We run real buyer-intent questions across major AI engines and turn the answers into a clear, warm, founder-readable report.

Hobby Answer Scoreboard — Thornwood Miniatures Co.
VISIBILITY SCORE
31
OF 100
Mentioned in 9 of 40 buyer questions. Lots of room to climb.
Mention Rate23%
Owned Citations2
Buying PathWeak
PROMPT COVERAGE — share of answer by engine
ChatGPT
28%
Gemini
19%
Perplexity
34%
Claude
15%
COMPETITOR PRESSURE
RivalCo Paintsnamed 31×
ForgeWorks Kitsnamed 22×
Thornwood (you)named 9×
RECOMMENDED FIXES
Comparison page vs. RivalCo
"Best beginner" buying guide
Product FAQ + schema markup
04 — THE AUDIT

An audit that reads the answers your buyers already see.

The AI Recommendation Visibility Audit checks the questions your buyers are asking and shows what AI currently believes about your category.

25–50 buyer-intent prompts
Checks across ChatGPT, Claude, Gemini, Perplexity
Competitor share-of-answer analysis
Citation quality review
Product & category page diagnosis
Prioritized 30-day action plan
SCANNING 40 PROMPTS ACROSS 4 ENGINES…
"Best terrain glue for wargaming?"MISS
"Cheap alternative to RivalCo paints?"HIT
"Beginner miniature painting set?"MISS
"Best resin for tabletop minis?"WEAK
"What basing materials should I buy?"MISS
05 — THE WORK

From "are we showing up?" to "let's fix it."

01
AI Visibility Snapshot
A fast scan showing where your brand appears — or disappears — for a small set of real buyer questions.
START HERE →
02
Recommendation Visibility Audit
A deeper report with scoreboard metrics, competitor pressure, citation review, and a practical action plan.
THE FULL PICTURE
03
Done-for-You Fix Sprint
Comparison pages, buying guides, FAQ blocks, schema drafts, and source-worthy product content — built for you.
WE BUILD IT
04
Monitoring & Rescan
After fixes go live, we rerun the prompts and track whether your visibility, citations, and position improve.
TRACK MOVEMENT
06 — IN THEIR WORDS

Founders found out what AI was really saying.

We knew our paints had loyal customers. We didn't know AI was recommending three competitors before us.

Dana Reyes
Founder, Thornwood Miniatures

The Snapshot paid for itself in a week. We built two comparison pages and started showing up in Perplexity answers.

Marcus Vogel
Owner, ForgePrint 3D Supply

I'd spent years on SEO. This was the first time anyone showed me what ChatGPT actually tells my buyers.

Priya Nadkarni
Founder, BaseCraft Terrain
07 — YOUR MOVE

Find out what AI says before your buyers do.

Get a Snapshot of the buying questions that matter, the competitors being recommended, and the fixes that help your products become part of the answer.

No long contracts. Results you can read in one sitting.
08 — STRAIGHT ANSWERS

Questions, answered plainly.

No. Hobby Answer measures visibility, improves the evidence AI engines can find, and rescans for movement. We're honest about what's measurable and what's not.
It overlaps with SEO, but the focus is different: AI-generated recommendations, citations, competitor mentions, and answer visibility — not just keyword rankings.
Hobby tools, paints, kits, materials, supplies, tabletop products, maker goods, 3D printing, terrain, and adjacent ecommerce brands.
A Snapshot showing whether you appear for real buyer questions and where competitors are winning — readable in one sitting.